We accepted the challenge and asked ourselves:
What is the most common thing that children are not allowed to do at home? Well yes - there it is: "Don't jump on the bed!" So Happy Dreams lifted the ban on this Father's Day by creating a special big mattress for children to jump on to their heart’s content.
The result? Happy Dreams got the prize for the most creative idea as well as thousands of happy, energetic, and jumping children, and even more parents who simply repeated the mantra:
"This must be the strongest mattress in the world, after so many children jumped on it, and it is still intact."