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IDDI tea

Branding

We are so happy when a young brand approaches us to create its brand identity from scratch. IDDI Tea had only its name and a great tea selection.

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Tea culture is special – a mix of aromas that open your senses even before you have taken a sip from the heavenly drink. When you swallow the specialty infusion, the magic combo of herbs and spices spreads throughout your body and seems to touch your soul.

 

This is the feeling that connoisseurs of quality teas are looking for. Our goal was to convey that with our packaging designs. The result was an eclectic infusion of urban vibe and the essence of the tea ingredients graphically represented on each precious box of aromatic herbs and spices.

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Apart from the brand logo, we are proud to present the contemporary urban design of the boxes for the five IDDI Tea varieties. Each box carries a distinct individuality, inspired by its ingredients, yet it is clearly connected to the brand with a common design thread running through the various tea mixes.

credits:
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client: IDDI Tea

client service & project management: Sonya Slavcheva

Concept, Design & Creative: Kristina Petkova

Drop us a line:

Bulgaria, Sofia 1113,

5, Nikolay Ostrovski str.

+359 2 465 11 75

office @ welldone.bg

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www.gcpr.net

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All rights reserved.

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